Yesterday I did my annual cruise and schmooze at the Greater New York Dental Meeting. With a midtown monsoon blowing outside, I was happy to finally enter the world's largest terrarium, more commonly known as the Jacob K. Javits Convention Center.
I started my day off by attending a Dental Tribune Symposia session on "CEREC CAD/CAM - The Power of Technology in Clinical Restorative Dentistry."
The presenter for this session was New York's own Dr. Gene Antenucci who has been using CEREC for more than 20 years. Dr. Antennuci is an excellent, unflappable speaker who had to contend with a malfunctioning PA system and a lot of noise bleed-through from Dr. Larry Rosenthal's presentation next door - more on that later.
Dr. A did a great job explaining and demonstrating why CEREC is not a high-tech luxury, but a must have piece of equipment for today's successful dental practice. He lives the CEREC gospel he preaches every day in his Huntington, Long Island practice.
This year, Greater New York is featuring regularly scheduled "live dentistry" demonstrations from an impressive roster of key opinion leaders. Dr. Rosenthal kicked it off with his session on "Veneer Preparation and Temporization - The Essence of a Successful Aesthetic Dental Practice."
The set-up was a large stage with a fully-equipped operatory, 18 Hi-Def 60" plasma screens and an AC/DC tour-worthy PA system. Although the set-up was hyped as a 300 seat theater, it was just a large roped-off area. The result was that neighboring seminars and exhibits were simply blasted.
Great concept. Well-attended. Dentists sitting on the floor! However, the execution could have been better had the venue been better isolated. Nonetheless, it was clear to me that dental meeting attendees are hungry for live demonstrations of technology, products and procedures.
Monday, December 1, 2008
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